There is no prouder moment for us than helping someone find the perfect ensemble for those big milestones in life. From a child’s first birthday party outfit, to your memorable bridal ensemble, right through grandparents’ anniversary celebrations, we have helped every member of the family find their perfect outfit!
Check out some of our customers' reviews and testimonials on our products and service.
"World class reputation"
Outstanding service and designs to back up the world class reputation. Thank you, a hundred times, for holding my hand and making me feel looked after at this hectic and exciting time! I’m absolutely delighted with the dazzling finished product. Thanks to Roopal and all at Variety.
"Delivered to perfection"
To Roopal, Pravina and all the team, Thank you so much for all your time and patience in helping me find the perfect bridal lengha for me. You knew exactly what I wanted and delivered to perfection. We travelled all the way from Wolverhampton especially! Thank you again, With love, Michelle Wolverhampton
"Thank you isn't enough"
Mayur, Roopal & all the staff at Variety, Thank you isn’t enough – the personal service and genuine desire to take care of the customer is enough to melt a heart. Variety have been at the core of my shopping experience & my overall wedding experience – something I’ll always treasure. Thank you, With much gratitude, Sonal & Rishi
- Sonal & Rishi
"The dresses I ordered are PERFECT!"
To everyone at Variety Silk House, I would like to thank you all so much for all the help and excellent service you have provided from the start of the process right to the end. You have made the process so enjoyable and fun. The dresses I ordered are PERFECT! Thank you all.
"I hope every bride is as lucky as I was to have your help"
Dearest Roopal, Many thanks for your lovely support and service throughout the time I was preparing for my engagement! Your advice, support and all was phenomenal & you made the experience invaluable! Best of luck for the future! I hope every bride to be is as lucky as I was to have your help!
- Sonia Reyax
"Professional and friendly service"
Dear Roopal and all of Variety Silk House. A huge thanks for all your hard work to do my bridal wear for me. I am so pleased with the result I love my bridal outfit. Thank you for such a professional and friendly service.
- Angelie Desai and Riaz Rahman
"Thoughtful, helpful and insightful"
I thought both Roopal & Mayur were very thoughtful, helpful and insightful with all the advice offered. They made choosing a wedding outfit easy and a real pleasure. Many thanks for your help, support and guidance. We would thoroughly recommend Variety Silk House for your wedding outfit.
- Amit & Naiyam
"You have added to my life time memories and I am so thankful!"
To everyone who helped me with my AMAZING wedding outfit… I would like to thank you all for your advice, support and mostly your patience and time! You have added to my life time memories and I am so thankful! Variety Silk House, you have made me so happy and I am so excited to wear the outfit for my big day!
"Only 2 weeks to get an outfit"
Dear all, Thank you all so much. I had literally only 2 weeks to get an outfit and you all helped me get my dream outfit. Your speedy service, your thorough work. I cannot thank you all enough for making this outfit match my ‘dream’. Thank you all.
"Sweet and sincere"
Dear all, Thanks for a lovely piece, it’s absolutely stunning. I am very happy I came here and would like to thank especially Pravina who was there from start to end, helping and guiding and always being sweet and sincere. Roopal, big thank to you as well. You are a great designer and it was a pleasure working with you. LOVE my lengha
- Sarah Butt
"Everyone was fantastic and made you feel special"
I thought that the service in Variety Silk House was fantastic – they found me the perfect dream wedding dress. Everyone was fantastic and made you feel special. I would recommend this place to anyone thinking of buying the perfect dress.
"The artistry invovled and skill is second to none"
To the wonderful team at Variety Silk house. My warmest thanks and appreciation from John and Rohini for the fantastic job you have done. The artistry invovled and skill is second to none. You all are the first step to making our wedding day a happy one. Thank you all.
- Rohini Ramnanausing
"One things for sure, this is the only place to shop when there’s a wedding in the family. "
Thank you to all the staff at Variety Silk House, Myself & all my family have done our shopping here for my wedding, you have provided a wonderful service. Thank you for being so helpful & kind, I feel a million dollars in my outfit! One things for sure, this is the only place to shop when there’s a wedding in the family.
"I was made to feel very special"
I really enjoyed my shopping experience for my wedding clothes at Variety Silk House. I bought a beautiful gold and maroon wedding outfit. All the staff were friendly and helpful. Reenaben was very helpful. I would definitely shop here again. The clothes are fantastic and the service given was fantastic. I was made to feel very special and got everything I wanted for my special day. Thank you to everyone at Variety Silk House. Thank you Reena.
- Chetna Patel
"The quality of the clothing is of a high standard."
Dear all, I would like to thank you for the great service you provided. The quality of the clothing is of a high standard. I was particularly impressed with the speed and urgency of delivering and preparing my lengha within the short time-lines. Roopal was very helpful, the tailor was very quick to help and adjust. Many thanks again.
"Kindness & help"
Thank you to everyone for all the kindness and help when I came in to order an outfit for a wedding without any idea in mind! I now have a beautiful, made to measure outfit which I know will be worn by me for a long time.
"The most beautiful selections I have ever seen."
The most beautiful selections I have ever seen. Thank you to all people in Variety for helping make my wedding day perfect. Many thanks & Love.
"Thanks so very much for making my outfit perfect"
Dear Roopal, Thank you so much for all your invaluable help with my wedding lengha! Your advice was fantastic (and your patience too!). Thanks so very much for making my outfit perfect – it is stunning and I can’t wait to wear it in a few weeks time! A special thanks also to all the staff here who have been so helpful and kind! All the best.
Roopal and her team were wonderful! Very helpful and polite every time we came, their service was very efficient and most importantly their bridalwear and tailoring were of a very high quality. Overall I was extremely happy, especially with their bespoke service and attention to detail. Thank you very much for all your help!
- Mapara & Murtaada
"My mum gasped & almost cried"
Coming to Variety Silk House to choose my wedding dress has been a fantastic experience. The first time I tried it on, the ladies gave me matching jewellery & arranged the dupatta – when I walked out the dressing room to show my mum, she gasped & almost cried! It is the most beautiful dress in the world – I can’t wait to get married in it. Great service, real attention + advice + fabulous workmanship. Thanks so much!
"You have made my dreams come true"
Dear Roopal + the team, Just want to say thank you soooooo much for my absolutely BEAUTIFUL wedding dress!! You have made my dreams come true. The service in the store was so faultless and I’m so pleased I came to Variety Silk House! I simply cannot thank you enough. Best Wishes.
"Best designs in your shop (NEVER SEEN IN ANY OTHER SHOP IN LONDON)”
Thank you so much for all your patience in helping us find the most beautiful outfits. I have seen some of the best designs in your shop (NEVER SEEN IN ANY OTHER SHOP IN LONDON). God bless & please continue to make people’s occasions even more special!
- Emannel, Amir, Barbara, Sanjay & Victoria
"Service has been exemplary"
My niece’s wedding is the event of the year for our family and it has been made all the more special by the help and assistance from the Variety Silk house. Their service has been exemplary and I would not hesitate to recommend them to anyone and everyone.
- W. Denn
"Truly went above and beyond"
I would like to thank the brilliant Anika and everybody else at Variety Silk House for the absolutely amazing service I received for my custom made bridal jewellery. She truly went above and beyond to get my set just perfect and I had dozens of comments on the big day itself. I will be sure to recommend you all in the future and many thanks from the bottom of my heart once again.
- Sanna Ahsan
I’ve bought a beautiful lengha with matching jewellery and a handbag. I can’t wait to wear them all. Everyone at Variety Silk House have been very helpful and friendly Thank you!
"Recommend every bride uses Variety"
We have bought a ‘variety’ of things from here, sari blouses, lengha and a wedding lengha. The owners and staff have served us with such patience and a smile always. Nothing was too much trouble. I would not only return again but recommend every bride uses Variety…
- Ali Yasin
"You guys have made this stressful time easier"
Thank you so much for the excellent and friendly service! You guys have made this stressful time easier by handling my wedding outfit and jewellery for me. Absolutely love my outfit, the made to measure service is the best. Gave me everything I wanted. I can’t thank you enough! Keep up the good work. Lots of Love.
- Almaas Khahiq
"The dress is absolutely stunning!"
To the Variety Silk House team… I have just picked up my wedding dress and I must say I am delighted! Fantastic service and the dress is absolutely stunning!Thank you for your help with this. Hopefully I will see you soon.
"Incredibly helpful and lovely"
Myself and my Mother in law and lots of my friends have enjoyed coming for fittings for my beautiful wedding dress. Nothing has been too much trouble and I have been welcomed every visit. Ragini has been incredibly helpful and lovely. Also Anika has been caring and helpful throughout. Again thank you all so very much.
"You totally understood my vision"
Thank you so much to Roopal and Anika for surpassing my expectations with my beautiful wedding gown. You totally understood my vision – I am delighted with it, eternally grateful.
"I was so impressed"
I was so impressed with the level so service I received from all the staff from the first time I came into the shop through to my last fitting and finally picking up my bridal outfit. All of the staff were extremely helpful but I have to mention Anika in particular whose level of service was excellent. She was extremely professional and yet was also very friendly and made me feel very much at ease when deciding which outfit to choose. All of this made the experience of choosing and customising my bridal outfit so easy and stress free!
"Patience and help in finding me the perfect dress"
Thank you very much to everyone at Variety Silk house for all your patience and help in finding me the perfect dress! Much appreciated and I will be bringing my sisters and mother back again soon!
"This store makes you feel like family"
This store makes you feel like family. The service is out of genuine kindness that is so nice. Thank you very much for everything.
"You have been a star!"
Thank you so much for your excellent help – you have been a star! Our outfit is amazing, could not have asked for any better. Thank you so much.
"I pray every bride has a lovely shopping experience like mine"
Thank you to all the staff at Variety Silk House. You made me feel welcome and your service was fantastic. I pray every bride has a lovely shopping experience like mine. May God bless you all.
- Humera Alam
"Thank you very much"
Thank you very much for your help in choosing our wedding outfits which are very beautiful. I am sure we will cherish these outfits for the rest of our lives. Best Regards.
- Paul & Nalini
"Shopping at Variety for years"
We have been shopping at Variety for years. The service is excellent. Specially service provided by Binaben Patel.
- S. A. Hussein
"Help, patience and advice"
Thank you to all the staff at Variety Silk House for their help, patience and advice for our big day. A big thanks to Mayur uncle and Roopal auntie.
- Anith & Veena
"I have thoroughly enjoyed being a customer here"
To all the staff at Variety Silk House, Thank you for your exceptional customer service! I have thoroughly enjoyed being a customer here and am absolutely certain I will bring my customer here in the future. Thanks again for all your hard work.
- Saida Afzal
"Recommend this shop to future brides"
Thank you so much Roopal and Anika, it has been a pleasure working with you both to design my wedding outfit. It’s been a pleasant experience and will recommend this shop to future brides. I look forward to wear it and show my family! Many thanks to you both.
"Delivering bang on time!"
To the team, Thank you very much for my outfit. I absolutely love it! And thank you for the wonderful service, for keeping me in the loop during the process, and for delivering bang on time! A special thank you from my mum too.
- Rabiah Qureshi
"Lengha of my dream"
Dear Roopal, Thank you so much for making the lengha of my dream and making it so easy for us – one fitting and it was done as if by magic! I will recommend you to all from now on – I was so anxious but then I found just the one. Thanks.
Thank you so much. The final outfit was exactly what I wanted & beautiful.
- Rose Dhesi
"Made the experience of buying a wedding outfit so much fun!"
Thank you to you all for such wonderful customer service – it had made the experience of buying a wedding outfit so much fun! Special thanks to Mayur, Roopal, Anika and the sales ladies. We will be back whenever we need an Indian outfit!
- Seema Sodhi, Germany
Thank you very much for gorgeous outfits to make our wedding day extra special. Best wishes.
- Linda & Vasant
"Very lovely and welcoming"
Great service & staff… very lovely and welcoming. So impressed with my wedding dress too. Thank you.
"It will make my wedding day magical"
To all the staff at Variety Silk House... thanks so much for my stunning outfit. I’m sure it will make my wedding day magical!
- Jena Mohamed
"Perfect look, perfect fit"
A big thank you to all at Variety Silk House. Perfect look, perfect fit, everything exactly as I expected and wished. I am extremely pleased.
- M Patel
"Helped me everytime I came to the shop"
Dear Ragini, Thank you so much for all your help in choosing my wedding lengha. You are a wonderful person and helped me everytime I came to the shop. Thank you thank you!
Thank you to Reena and all the girls. I will be back soon.
"It was a dream come true!"
Thanking Variety Silk House very much for providing such a beautiful gorgeous lengha for my wedding day! It was a dream come true! I would specially like to thank Arpita, who inspired me and gave me so much great advice and help in choosing my wedding lengha, the matching jewellery and sarees for my mum and sister! Thank you to all the ladies who helped us!
- Dr. Sharmin Alam
Many thanks for a beautiful outfit which fits perfectly!
"Turned my dream sari into a reality"
We just want to say a big thanks to all the staff (esp Reena) for all the help and advice. Our outfits are beautiful. You’ve turned my dream sari into a reality. God bless you all!
- Levinia & Nicky (SA)
"Excellent fitting and service, as always!"
Thank you Variety team, Excellent fitting and service, as always! Special thanks to Mayurbhai and Beenaben.
"Precious time in life"
To all the wonder and loving affectionate way in which your shop (can’t call it a shop after this care) has helped my daughter at her most precious time in life. We more than thank you. Yours truly sincerely.
- KarbaujiBhai Pandy, RajniBhai and Family.
"So helpful and kind"
Thank you to everyone for helping me choose such a beautiful wedding lengha. Everyone was so helpful and kind. Thank you so much.
"Making my wedding day so special"
Thank you for my wedding dress, it is the most beautiful dress I have ever seen and I thank you so much for making my wedding day so special.
"Designed to perfection"
To all the staff at Variety Silk House, Thank you every so much for all of your kind and generous assistance in designing, preparing and collection of my bridal outfit. My outfit was designed to perfection. After hassling Mayur, Roopal, Pravina and Arpita and giving them a headache in designing it, I must say I couldn’t have asked for more, and if anything their ideas and guidance was best to follow. Thank you very much. Your assistance was very much appreciated in building up for the perfect day! Thank you.
"Fitting was perfect"
Thanks to Variety Silk House for doing an amazing job with my wedding dress and with my groom’s outfit too! The fitting was perfect in the end and needed no adjustments and the service has been wonderful. Many thanks.
"We were very happy with our outfits"
Reena, Thank you very much for your support and service. All the girls were very helpful. We are very happy with our outfits... we will definitely come back again!
- Rita, Anita & Neesha
"Our outfits are absolutely beautiful"
Thank you so much to everyone for their kindness and care towards my big day! Our outfits are absolutely beautiful and I am extremely pleased with everything. We will definitely come back again! xxx